International Literacy Day Is Tomorrow. How Will YOU Step Up?

The United Nations chose “Literacy and Sustainable Societies” as its 2015 theme for International Literacy Day. Altrusans can, collectively and individually, do a lot to help on a local level or a worldwide scale. It’s all about how you look at it.

The Leadership Committee isn’t here to tell you what service projects you can do for Literacy Day (or Month), or how to best write your award entry for the Letha H. Brown Literacy Award. What we are here to do is to guide you—our Altrusa leaders—into leadership roles that serve. So here’s a suggestion for tackling Literacy Day (or any other Altrusa event).

First, Understand the Problem

The first step is to understand the problem. Do your research. Find out from your local chamber of commerce, education foundation, or other organization the extent of illiteracy where you live. Is there one particular group that is underserved? You might elect to assist that group. If your Club has adopted a local school, speak with the principal about its particular literacy needs. Get the facts, ma’am!

Then, Brainstorm the Solution

The next step: Brainstorm the solution. That’s where the ideas of your members are invaluable. Let everyone’s voice be heard. Once you’ve targeted a problem, pose this question: What is one thing that is needed to eradicate this problem? And move on from there to the next question: How do we go about getting that one thing? And maybe follow it with this: What can we do to implement a legacy of literacy that reaches beyond just this particular project on this particular day?

Don’t let self-imposed limitations squelch your brainstorming. Think big—a complete solution—and worry about how to make it happen later. Remember, you first have to have the vision!

And Then, Implement the Solution (and Tell the World!)

Lastly, implement the solution. You’ve figured it out. You might think it’s well over your head. But here is where the administration of leadership comes in. Divide and conquer. Delegate tasks based on skill sets, enthusiasm, and desire among the people on your team. Encourage them to take their individual parts and make them the very best they can be.

And when all is said and done, follow up. Start by thanking everyone who was involved. A handwritten note that calls out an individual’s specific contributions will help instill pride and trust in people, regardless of their role. Don’t forget anyone! Continue by writing up a success story to share with your local media, including your own Club and District. Let your voices be heard, and let the public see how well you’re doing. (Leaders know when crossover marketing is effective!) And lastly, document everything for those award entries, because receiving an award is a public acknowledgment for your entire team—a virtual pat on the back for a job well done that is recognized by others. Caring to write up the entry is a gift you give to your team.

Please comment below to share your own wisdom and thoughts.